KENZO is a French brand founded by Kenzō Takada, which combines the calm artistic conception of oriental culture and the enthusiasm and liveliness of Latin nation, boldly and innovatively combines colorful colors and flowers to create lively, bright, elegant and unique works. Kenzo’s classic LOGO is the tiger’s head, which is also one of the patterns that are easy to use in many clothing products. Therefore, Maijia Support reminds sellers that it is necessary to carefully check whether the design trademarks of related products are similar to the brand, and check the shelves as soon as possible to avoid risks! If you have any questions, please consult!
Basic information of the case
Time of filing case: 2022/05/09
Case number: 22-cv-2442
Plaintiff’s law firm: GBC
Plaintiff brand: Kenzō Takada Kenzo.
Brand: Kenzo
brand introduction
KENZO is a French brand founded by Kenzō Takada, which combines the calm artistic conception of oriental culture and the enthusiasm and liveliness of Latin nation, boldly and innovatively combines colorful colors and flowers to create lively, bright, elegant and unique works. KENZO began to make a name for himself in the fashion world in 1970, and joined LVMH Group in 1993. Since then, KENZO’s clothing, accessories, tableware and perfume have been widely welcomed.
As usual, Kenzo presents colorful spring and summer, and cool geometric patterns and printed patterns run through the audience, which seems to be more refined than Kenzo’s usual colorful. Exquisite embroidery and lace are reminiscent of the handicraft era of haute couture, which is usually the most popular decoration method for women. In modeling, the loose spindle outline continues the trend of autumn and winter and is preserved, showing a leisurely French romantic atmosphere. In addition, Baotou, a Muslim model, is also one of the highlights of the whole show, and it is decorated with gorgeous fabric flowers, showing Kenzo’s unique national charm.
Founded in 1970, Kenzo advocates pleasure, relaxation and freedom, and combines the charm of the East and the West. Through the invention of new technologies, such as knitwear tailoring and reinterpretation of traditional styles – Kimono, Asian woven basket, Cordoba leather, KENZO brings us the clothing structure of freedom to wear.
Entering the 21st century, KENZO fashion faces the world more truly and deeply, strengthens the exchange of different cultures, combines colors with printing and dyeing, and tells the stories of men and women who love freedom and true self through the contemporary language of clothing.
Official website: https://www.kenzo.com.
Examples of cross-border infringing products
Trademark copyright information
Case progress
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